Jay is the owner of the jaylife13 outdoor gear brand based out of Calgary, Alberta, and his discovery of SUP back in the spring of 2018 compliments his brand and adventurous lifestyle. Jay brings his decades of backcountry experience and knowledge to his new love of SUP, and has gone down the proverbial "Rabbit-Hole" with flat-water, river-sup and surfing! 


SUP has become a huge part of Jay's life as he explores new rivers and new challenges, and most of all continues to meet some amazing people and mentors in the growing SUP community. Jay has taken as many courses as possible over the last two years, enhancing his paddling experience, skills and safety knowledge. Jay has a unique stoke for life, his smile is contagious and he loves to share his passion for adventure, the environment and SUP. 

Favourite Place To Paddle:
"I love having access to Harvie Passage for training and honing my skills, and it's also a great place to work on safety skills. Along with having a love for the Kanaskis and Bow Rivers because they're in my back yard, I had a chance to paddle my biggest river last fall, the lower Quesnelle near Williams Lake, BC and it blew my mind and I can't wait to go back!"

Goals for 2021:
Along with his Swift Water Rescue certification he acquired in 2020 he hopes to certify as a Flat Water and a River 1 instructor this spring. He also will continue working on his safety and teaching skills while doing as much paddling as possible while introducing new folks, young and old, to this fun all-inclusive sport.

Follow Along with Jay

THE JAYLIFE 13 BLOG

jaylife13 Sensu Backpack

Sensu backpacks are waterproof, lightweight and versatile. Perfect to take from mountain to ocean and back again.
Welded seams protect from the elements. Padded computer compartment keeps electronics dry and secure. The bag is practical with a roll-top design for easy access, a water bottle pocket, two exterior pockets with water resistant zippers, as well as multiple adjustment features.
by our very own mentoring instructor Jason Hay! Buy your backpack through our link and save 10% while supporting our team !
 Use CANRVRSUP code in order to receive the 10% off

SHOP